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Music Marketing Services since 2010

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Commentary

The Pack Mentality and Music

by: HFrankJanuary 12, 2025

One notable meme on the Internet is the following: In the context of music, the camp of humans by the fire with meat is the […]

Commentary

Give Me Cumbia, or Give Me Death

by: HFrankFebruary 12, 2020

“Give me liberty or give me death” is a famous line spoken by an early Colonial in America’s fight for freedom, all the while slaves […]

Commentary

Does Music Belong in the Music Industry?

by: HFrankFebruary 7, 2020

Somewhere in the sea of websites, streaming, videos, vlogs, blogs and Facebook live, I have to lift my head up to ask an important question: […]

Commentary, Tips

Where is Music Innovation Coming From?

by: HFrankDecember 16, 2019

Innovation in the music industry is guided by non-music companies: Apple, YouTube, etc. Technology companies. To use an old metaphor, technology is the horse, and […]

Commentary, Music Journalism

Blogging Like It’s 1999

by: HFrankSeptember 10, 2019

In 1999 there were about 20 blogs on the internet. It’s since gone up, way up. According to an article, “Currently there are over 3 […]

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To get started on developing marketing materials to help you achieve your goals, email me at axis.contact@gmail.com.

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